Logo
Blog

Timeline

Blog

The Poo Emoji Era | Established companies need to become “younger”

A realisation about the current state of the marketplace is that everyone is adopting younger behaviours than their normal age and making decisions from content they consume on their phones. I often hear business owners say things along the lines of: “We will work on smartphones later.” ...

Continue reading ...

The changing landscape of SME marketing and why it matters

Through working with both domestic and international SMEs, I have realised that for the majority of my clients (most of which have 20+ employees and are leaders in their fields) that have built an incredible business need assistance when it comes to today’s marketing. The speed at which we com...

Continue reading ...

SMEs ‘falling out of love with social media’ – should I close shop?

Sensis reported that their survey of 1,100 Australian companies—900 of which are small businesses—indicated that these companies were “falling out of love with social media” because they feel that the return on investment is too uncertain and time-consuming. I believe that many of these s...

Continue reading ...

Do Yourself And Your Company A Favour: Fire Any Unreliable Marketing Providers

One of the most frustrating things an SME can experience is working with an unreliable marketing provider. The whole process feels like throwing tennis balls into a black hole. Working with someone who you always need to nag and chase around can take its mental toll—not to mention the precious tim...

Continue reading ...
« Previous Page

Leave a Reply

Your email address will not be published. Required fields are marked *